That is a real export. The same single HTML file the editor builds for an ad network, animations and all — only the store redirect is held back.
Take The Slot – Squad Lobby
Four named friends already in a ranked lobby, one slot left, and a timer on it — with a note that they played together 40 minutes ago.
What this screen does
Four filled seats and one empty one puts the viewer in a specific, uncomfortable position: the group is assembled and incomplete, and they are the missing piece. That is a much more particular request than 'play with friends'.
'Ravi and 3 others played 40 minutes ago' is the line that makes it real. Named people, a recent time — the group is not hypothetical, and it did not wait for the viewer. Recency matters more than the names: it says this happens regularly and is happening now.
'BEFORE THE LOBBY FILLS' supplies a deadline the advertiser does not control. Someone else will take the slot, which is both plausible and genuinely how lobbies work — urgency drawn from the product's mechanics rather than asserted.
'RANKED' raises the stakes over a casual match. A ranked lobby needs a full squad to be worth playing, so the empty seat is not just a space — it is the thing preventing four people from starting.
'Free to play · Cross-platform party' clears the two practical obstacles: cost, and the very common problem of friends being on different devices.
Best for
- Team-based competitive games — shooters, MOBAs, sports titles
- Any game with fixed party sizes where an incomplete squad is a real problem
- Re-engagement for lapsed players whose friends still play together
- Cross-platform titles, where the party claim is a genuine differentiator
- Launch campaigns aimed at pulling whole friend groups across at once
Making it yours
- Use your real party size and lobby interface — a five-slot card for a three-player game confuses the audience you most want.
- Keep exactly one slot open. It is the whole mechanism.
- Use names and avatars that suit your regions; recognisability is what makes the group feel real.
- Set the last-played time recent enough to imply an active group.
- Only claim cross-platform if you support it — it is checkable in seconds and it is often the reason someone taps.
- Personalise with real friends where you can; this card and the chat thread are the two that benefit most from it.
Next steps
Templates are a starting point, not a constraint. The documentation walks through changing one into your own ad and exporting it.