Design interactive playables, video playables and end cards in a real visual editor — scenes, mechanics, particles and timelines — then export a single file that runs on every major ad network.
No install · No credit card · Runs in your browser
The shell is the same wherever you start — the tools change to fit what the format can actually do, so you are never looking at a control that means nothing here.
Interactive ad · scenes, mechanics & events
The full interactive ad. Build scenes, wire up mechanics and events, and let players actually play before they install.
Playable over footage · breaks & overlays
Your existing video, made interactive. Drop in footage, then cut it with playable breaks where the viewer has to tap to continue.
The screen your ad finishes on · portrait & landscape
The screen your ad finishes on, and the one that earns the install. Design it once and it reflows to portrait and landscape.
Four steps, none of which involve a build pipeline, an engine license or a ticket to somebody else's backlog.
Playable, video playable or end card. The editor reshapes itself around the one you choose — you only ever see the tools that format can use.
Drag in images, text, buttons, sprites and particles. Start from a template or a blank artboard, and lay out scenes on a canvas that snaps and aligns as you work.
Attach events to objects, drop in a game mechanic, or cut your footage with a playable break. Preview the whole thing at full speed without leaving the page.
Produce a single self-contained file built to your network's spec, then upload it. Save the project as a .pam file to pick it back up later.
A canvas, a timeline, a particle system, an asset library and an exporter — so that building an ad is one tool rather than five and a handoff between each.
Snapping, alignment guides, a layer tree, undo history and keyboard shortcuts. The things that make an editor usable for an hour rather than a minute.
Build as many scenes as the idea needs and connect them with events. Branch, loop back, or run straight through to the end card.
Tap targets, drag-and-drop, match games and more, from a catalog of templates that arrive fully wired instead of as a blank object.
A real particle system, parallax backgrounds, animated sprites and filters — the polish that separates an ad people finish from one they skip.
Import footage, trim it on a scrubbable timeline with a filmstrip, and place interactive breaks exactly where the story needs a tap.
Constraint-based layouts reflow one design into both orientations, so you are not maintaining two files that drift apart.
An included audio library plus your own uploads, with per-object playback so a tap can actually sound like something.
Everything inlined into a single HTML file sized against your network's limit — no external requests, no broken assets at serve time.
Save to your account or export a .pam project file. Hand it to a teammate and they open exactly what you were looking at.
One self-contained file, sized and structured against the spec of the network you are shipping to.
Assets inlined, no external requests at serve time.
The exporter reports the weight against your network's limit.
Built to each network's documented playable requirements.
Network requirements change. Always check your network's current documentation before a campaign goes live.
Whether the ad is for your own game or for a client's, the bottleneck is the same: how long a new concept takes to get in front of an audience.
Ship a variant the same afternoon you think of it. When creative iteration stops depending on an outside studio's queue, you can actually run the tests that move CPI.
You already made the game. Building the ad for it should not mean learning a second toolchain or paying more for the creative than the campaign.
Build once, then reflow and re-skin across clients and orientations. The .pam project file makes handoff between designers a file, not a rebuild.
All of them work. They differ in what they cost you, and in how long you wait between having an idea and testing it.
If something here does not cover it, the contact page reaches a person.
A playable ad is a short interactive demo that runs inside another app's ad slot. Instead of watching a video, the viewer plays a slice of the game or tries the product for a few seconds, then sees an end card inviting them to install. Because people self-select by actually engaging, playables typically bring in higher-intent installs than passive video.
No. Play Ads Maker is a visual editor — you place objects on a canvas, set their properties in an inspector, and attach interactions from a list. Mechanics come from a template catalog already wired up. There is no scripting step and nothing to compile.
The exporter produces a single self-contained HTML file that targets the specs used by Unity Ads, AppLovin, ironSource, Mintegral, Vungle, Chartboost, Meta and Google Ads. Unity takes a hosted URL, while AppLovin expects the file uploaded through its dashboard. Requirements change, so always check your network's current documentation before a campaign goes live.
A playable is a fully interactive multi-scene ad with game mechanics. A video playable starts from your existing footage and cuts it with interactive breaks where the viewer must tap to continue. An end card is the single static screen an ad finishes on, designed once and reflowed to both portrait and landscape. You can build each independently.
Yes. Upload your own images, footage and audio, and use them alongside the built-in audio and card-art libraries. Your assets are inlined into the exported file, so the finished ad makes no external requests when it runs.
Projects save to your account when you are signed in. You can also export a .pam project file — a single portable file containing the whole project and its assets — to back it up or hand it to a teammate, who imports it and sees exactly what you were working on.
Yes. Layouts are constraint-based, so one design reflows into both orientations rather than forcing you to maintain two separate files that drift apart as you iterate.
Play Ads Maker is free to use right now. Create an account, build in any of the three formats, and export your ads at no cost.
It runs in a modern desktop browser — Chrome, Edge, Firefox or Safari — with nothing to install. A larger screen is strongly recommended, since the editor puts a canvas, a layer tree and an inspector side by side.
Starting from a template, a simple end card takes minutes and a first playable usually takes an afternoon. Once you have a project to reskin, producing a variant for a new test is considerably faster than building the first one.
Open the editor, pick a format and start placing objects. Nothing to install, and nothing to pay.
