That is a real export. The same single HTML file the editor builds for an ad network, animations and all — only the store redirect is held back.
Start Investing – Portfolio
A portfolio up 6.8% for the day — with one holding shown down, and a line pointing at it. The card that builds trust by volunteering bad news.
What this screen does
The headline is a gain: ₹2,84,610, up ₹18,240 and 6.8%. That is the hook, and on its own it would be an ordinary finance ad.
What makes this card unusual is the losing position. 'HDFC Bank is down today — we show every position' deliberately draws attention to the one holding in the red, and claims it as a feature. Volunteering a negative is the fastest way to establish credibility in a category where every competitor shows only upside, and a viewer who has seen a dozen ads full of green lines will notice.
That single line reframes the entire card. It is no longer a performance claim; it is a demonstration of how the product reports, which is a much more defensible thing to advertise and a much harder thing for a competitor to copy.
'₹0 brokerage on index funds · SEBI registered' pairs a commercial advantage with a regulatory one. In investing, the licence matters more than the offer — an unregulated free product is worth nothing — so naming the registration is doing real work.
'Start with ₹100 · Withdraw anytime' dismantles the two barriers that keep first-time investors out: believing you need capital to begin, and fearing your money gets locked away.
Best for
- Investment platforms, brokerages and wealth apps
- Index and mutual fund products aimed at first-time investors
- Markets with growing retail investing and low prior participation
- Campaigns competing against opaque incumbents, where transparency is the differentiator
- Audiences who have been burned by products showing only their best numbers
Making it yours
- Use realistic holdings and realistic movement. A portfolio up 40% in a day is not a selling point, it is a red flag.
- Keep at least one position down. Removing it removes the reason this card is better than the alternatives.
- Name your actual regulator and registration — this is compliance-critical and varies by country.
- Set the minimum investment to your real one; it is often the single most persuasive number on the card.
- Include past-performance disclaimers as your jurisdiction requires. Financial advertising rules are strict almost everywhere and an ad network will reject a creative that ignores them.
- Localise currency formatting carefully — Indian lakh-crore grouping differs from Western thousands separators.
Next steps
Templates are a starting point, not a constraint. The documentation walks through changing one into your own ad and exporting it.
